What I see being huge heading into 2017 is live streaming, and the ability to share all video, and “all content,” in so many more ways, via more apps, with story-telling and engagement at the core.
You need to try these platforms. You need to jump in.
You need to see how you can tell stories, create narratives, build relationships, communicate with consumers, and create learning for your organization.
And CMOs cannot simply stand on the sidelines, they need to truly understand what is happening and how best to leverage. Why do I think it’s gonna be huge? Not because I’m using it or Millennials and GenZ are using it…it’s because it’s making video social. Because they’re not just streaming what’s happening live.
They’re allowing you to engage with those streams…you are now able to be a part of the conversation.
THE POWER OF LIVE STORYTELLING
Reviewed by Polisemantica
on
11:51:00 AM
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Reviewed by Polisemantica
on
11:51:00 AM
Rating:
