For a good advertising you can combine more variables: in this case the brand ambassador and the storyteller.
Clive Owen is starring in a new branded content film, after BMW's experience.
This time he’s featured in a noir short by Paolo Sorrentino, director of HBO’s “The Young Pope” and "La grande bellezza".
The highly stylized 13-minute video tells the story, with a simply actantial model, of a Hollywood bartender (subject) who becomes entangled with a beautiful woman (object and helper) and her producer husband (opponent).
Murder, romance, mystery, and lots of cocktail glamour shots ensue.
OWEN AND SORRENTINO: THE ROLES OF BRAND AMBASSADOR AND SORYTELLER FOR CAMPARI
Reviewed by Polisemantica
on
11:37:00 AM
Rating:
Reviewed by Polisemantica
on
11:37:00 AM
Rating:
